Designed to Provide a Supportive Pathway for Assessment of Commercialisation / IMPACT Potential for Macquarie University Research Groups, Researchers and HDR Candidates.

Course Overview:

As Government funding for research has continued to decrease, coupled with the COVID epidemic impacting our student revenues, researchers need to seek alternate funding sources to continue their work.

The Office of Commercialisation and Innovation and the Incubator have developed a blended learning program for researchers and HDR Candidates to actively assess the path of their research to commercialisation / IMPACT.

The program provides an interactive, practical and cohort-based approach that takes researchers through the process of:
•   customer discovery
•   product market fit
•   the impact and value proposition canvas

After the program, participants will have learned new skills to be able to view their research through the lenses of their customers and investors and make evidence-based decisions about their research, pursuing the best commercialisation pathway for maximum impact.
Start Date
w/c 12th October 2020
Application Close Date
27th September 2020
Cost Nil
Duration 7 weeks
Location Online
Course Code NA
Articulation Available TBA
Contact Email [email protected]

Enquire now

Program Structure

Overview:

Stage 1 – Preparing for Impact & Translation

Module 1: Who is in your network?
Module 2: What might they want?
Module 3: How can you be useful to the market?
Module 4: How to strategically supercharge Impact

Stage 2 – Planning for Impact & Translation

Module 5: Refining your critical assumptions
Module 6: Turning plans into actions

Stage 3 - Next Steps

What is your pathway and how can Macquarie University help?

To receive a detailed outline of the program please contact the Office of Commercialisation and Innovation – [email protected].

What You Need To Apply

1 A research idea that you think may have commercial / people / planet impact.
2
Willingness to commit to program and come with an open and learner mindset.
3
Be a current researcher or HDR Candidate at Macquarie University.